Is recycled paper better for the environment than virgin paper?

YES. Recycled papers help the environment in a number of ways:
- Recycling helps preserve forests, reducing demand for wood.
- Recycling avoids accumulation of waste sites and incinerators, which generates CO2 emissions.
- Recycling lengthens the lifespan of the paper, since fibres can be recycled 4 to 5 times.
- Producing recycled paper requires around 2 times less energy and 3 times less water than a paper made with virgin pulp.

What is Cocoon made from?

Cocoon is made from 100% genuine, recovered waste paper.

Why are Cocoon papers so much whiter than other 100% recycled papers?

One of the main reasons is our stringent selection of waste paper. The Greenfield de-inking mill focuses on recycling top quality waste paper (office, archival and copy papers with a low ink rate) ensuring the highest quality level of recycled pulp.
Cocoon's high whiteness is also the result of the advanced design of recycling and cleaning processes at Greenfield. The recycled pulp passes through 3 separate cleaning loops designed to be extremely efficient at extracting ink and are chlorine free.

How do we make Cocoon so white and bright if we don't use Chlorine?

The recycled pulp production process uses a multi stage cleaning process. It uses biodegradable cleaners and chlorine free bleaches.
Sodium Hydrosulphite, a reductive bleach, is used to remove colour from the fibres and Hydrogen Peroxide, an oxidative bleach, is used to brighten the fibers. It's a sustainable process, for example the Hydrogen Peroxide breaks down into water and oxygen upon disposal. This leads to a high quality and white recycled pulp, so very limited quantities of optical brightening agents are added to enhance the whiteness and brightness of the paper. Although the de-inking process uses water and chemicals, it is still less harmful to the environment than the manufacturing process of making paper from virgin fibre.
The result is a paper with a whiteness of 150 CIE produced with the environment very much in mind.

Why is FSC a guarantee for recycled papers?

Cocoon have been recognised by the FSC and have been awarded the FSC 100% recycled label. Products with a 100% recycled label support re-use of forest resources and in accordance with FSC standards, only use post-consumer fibre.